Booking.com is happy to be a new ASCI company sponsor for 2024!
Founded in 1996 in Amsterdam, Booking.com has grown from a small Dutch startup to one of
the world’s leading digital travel companies. By investing in the technology that helps take the
friction out of travel, Booking.com seamlessly connects millions of travelers with memorable
experiences, a range of transport options and incredible places to stay – from homes to hotels
and much more.
